2010年1月21日 星期四

Connoisseur Taster Analysis


Tea quality is mainly estimated by sensory evaluation. In Chihsin, sensory evaluation of Tea is very important. There are handbooks written about tea quality judgement, but it does not mean that everyone can become a connoisseur only with them.

The partially fermented tea has its unique aroma and taste. It is the most important tea in Taiwan due to not only the production yield but also its popularity. Owning to diverse geographical environment and hard-working tea farmers with continuously improved tea-making techniques, Taiwan produces many special tea from light-fermented Wen-Shan Pouchung tea to heavy- fermented Bie-How (White-tip) Oolong tea. In between, there are named Tong-Ding Oolong tea, Song-Bo-Zhang-Qing tea, High-Mountain tea, Tieh- Kuan-Yin tea, etc. Because of the diversity of Taiwan special tea, to distinguish them and their quality analysis become a necessary for the quality inspection, grading or pricing. Sensory evaluation is a main method for the tea quality analysis.

In quantitative descriptive analyses, there including floral aroma, sweet aroma, roasted aroma, ripen-fruity aroma, dried-fruity aroma, yellowness, redness, brightness, astringency, bitterness, sweetness, sourness, smooth taste, sweet aftertaste, astringent aftertaste, salivated aftertaste and aroma aftertaste. It is found that Tong-Ding Oolong tea, Song-Bo-Zhang-Qing tea, Wen-Shan Pouchung tea and High-mountain tea were quite similar due to their similar intensity of aroma. On the other hand, Tieh- Kuan-Yin and Bai-hau Oolong tea were also similar. Only difference in that the former had strongly roasted aroma and the latter had special ripen-fruity aroma.
Chishin's consultant will discusses with customers to realize the need and goals, then use our expertise in sensory evaluation of tea to provide different flavor/types tea product for our customers.

Expert Tailored Products







Chihsin's tea product covers the full spectrum of teas from green, oolong, black tea, with a speciality in Taiwanese tea. The beauty of Taiwan tea resides in the tea flavor, with aesthetic standards set by the clearness of its coloring, the purity of its taste, and the elegance of its aroma. Whether it’s baozhong tea, dongding tea, pengfeng tea, tieguanyin tea, dragon well tea, or black tea, each type has its own unique characteristics.
We partner with the TTC in Taiwan, the fountainhead in Taiwan. Uses our cross-field expertise in tea & mass product to custom tailor the best product solution!



Market Trends Study


Tea is one of the oldest beverages in the world. The history of tea began in 2373 BC. Eventually, ready-to-drink (RTD) tea became a factor in beverage market in the late 1980s. It needs no preparation, and can be consumed immediately anywhere. RTD bottles and cans also enable tea to be distributed easily. Therefore, the products are widely available to consumers.

With so many tea varieties, flavors, sweetness levels, herbs, and additional ingredients, RTD tea manufacturers can come up with virtually unlimited combinations. The trend of RTD tea are consistent with the changing lifestyle in people. Depends on the different country, consumption groups (age, sex ... etc).

The market trend is easy to comprehend in Chishin. With long-term specialize in the tea beverage industry, we can gather and analyze the latest market information for our customers to creating a product that's sure of success.