2010年1月21日 星期四

Market Trends Study


Tea is one of the oldest beverages in the world. The history of tea began in 2373 BC. Eventually, ready-to-drink (RTD) tea became a factor in beverage market in the late 1980s. It needs no preparation, and can be consumed immediately anywhere. RTD bottles and cans also enable tea to be distributed easily. Therefore, the products are widely available to consumers.

With so many tea varieties, flavors, sweetness levels, herbs, and additional ingredients, RTD tea manufacturers can come up with virtually unlimited combinations. The trend of RTD tea are consistent with the changing lifestyle in people. Depends on the different country, consumption groups (age, sex ... etc).

The market trend is easy to comprehend in Chishin. With long-term specialize in the tea beverage industry, we can gather and analyze the latest market information for our customers to creating a product that's sure of success.